James Rogers ︎ VFX Supervisor & Creative Director
Target Holiday: Kickoff
Commercial
I worked on three annual Target Holiday campaigns, which were massive in the number of commercials that needed to be produced as well as the amount of full-CG scenes that were needed. Logisitcally complex, this campaign required 103 CG artists at its peak production, and ended up producing 20 minutes of full-CG in 3 months. It’s was a bit like being in the advertising Olympics. We made it, on budget and on time...



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Visual Effects Supervisor & Creative Director

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What I do

A visual effects supervisor is basically a visual problem solver. I try and recruit ideas from a variety of sources—new, old, borrowed or transposed from other disciplines and industries; curiosity drives me. But ultimately, I am an creative image-maker first and foremost.

I closely collaborate with others and keep a holistic view of the process—delivering creatively, on time, on budget. I excel at logistically complicated projects and team building.